What is the Consumer Journey?

The consumer journey is the process buyers go through to become aware of your brand, evaluate your products, and purchase from you. 

 

This is a easy 3 step process.

You can use this infographic to help you:

  • Understand the behaviour of buyers in the digital age
  • Where and how you can influence their path to purchase
  • How you can turn your customers into promoters 

 

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